Build a Better Business.
Create More Freedom.
I help entrepreneurs, side hustlers, and business owners generate more income, improve systems, stay accountable, and take action — through practical coaching based on real experience building The Shelf Dude from scratch.
A builder, not a consultant.
You'll get advice from someone actively running a business — not recycled frameworks from someone who read a book about it.
Founder of The Shelf Dude
Alex started, scaled, and runs The Shelf Dude — a real product business with real customers, real ops, and real revenue. Coaching is built on that experience.
Systems that ship
I've built the operations, fulfillment, and back-end workflows that let a one-person business behave like a team.
Social-first marketing
Grew an audience and lead pipeline through short-form content, not paid funnels or guru playbooks.
Multiple income streams
Products, services, content, and coaching — I'll help you stack income, not chase trends.
If you're building something — this is for you.
Choose your level. Start immediately.
No discovery calls. No waiting. Pick the package that fits where you are and where you want to go.
Strategy Session
Solve Your Biggest Business Challenge
A focused 60-minute one-on-one session designed to help entrepreneurs and business owners overcome a specific obstacle or make a critical decision.
- 60-minute Zoom call
- Personalized recommendations
- Clear action plan
- Recording and notes
Monthly Coaching
Ongoing Guidance & Accountability
For entrepreneurs who want consistent support, accountability, and strategic guidance as they grow their business.
- Two coaching calls per month
- Goal setting and accountability
- Marketing, systems, operations, and strategy support
- Direct messaging support between calls
VIP Business Intensive
Work Side-by-Side With Alex
Spend a full day working directly with Alex Hansen to accelerate your business and leave with a customized roadmap for growth.
- Full-day in-person intensive
- Review of operations, marketing, pricing, and systems
- Customized growth strategy
- 30 days of follow-up support
- Travel expenses may apply outside the local area
What we actually work on.
What clients are saying.
"Alex helped me double my monthly revenue in 90 days by tightening one thing I'd been ignoring for a year."
"No fluff. No frameworks. Just real, tactical advice from someone who actually runs a business."
"Finally have systems that don't require me to be the bottleneck. Worth every dollar."
Questions, answered straight.
Ready to build something real?
Pick a package, get started, and let's turn your business into the thing you actually want it to be.